Ecommerce Marketing

Whether you are a full or a partial ecommerce business, social media marketing is one of the most important channels for business growth and a critical aspect of eCommerce marketing. Social media can be a powerful tool for driving traffic, conversions, sales and also referral traffic. If your business depends on Lead Generation, social media marketing can be an effective tool for that too..

Some of the Benefits of Social Media Marketing On Ecommerce  are:

Growing your brand awareness: Social media marketing will make it easy to spread the word about your business and what you are doing.

Cost-Effective : With SM you can an significantly increase your conversion rates and eventually get greater return on investment on the money you initially invested.

Building Relationships: When you build a strong connection through engagement with your audience, they are more likely to buy from you.

More Website or In-Person Traffic – Increased traffic to your website is another benefit of paid social advertising, which can help you boost conversions on your website pages. If you have a storefront, then ads can help get more people to your retail location.

Building Trust: Customers check your online presence and how active you are on social platforms. They also see your reviews or testimonials shared on social platforms before they make buying decisions..


As a Full-Social Media Marketing Agency, our social media services offer everything your business needs to succeed on social media. Our social media management services include

What We Do

  • Setting  Goals : It’s good to know where you are going before you can get there. Begin by setting measurable goals. Decide the quantity you want to sell, your budget for social media ads, the amount of traffic you want to see driven to your site per month and how much overall growth. If you’re unsure what to expect, we can help you determine your goals.

  • Strategy Development : Based on your goals, we develop an ecommerce social media marketing strategy that will help you attain them. In order to target the right people on social media, we will identify your ideal consumer personas. We then develop a plan consisting of both social media ecommerce management and Advertising. Success relies on consistent valuable content, customer engagement, and targeted advertising

  • Effective Content & Ads : With your goals in mind, data about your customers, and the relationship you’ve created, we can now leverage all of that by giving the customers what they want – great content!  Social media ecommerce flourishes when audience see content that resonates with them. This builds trust with your followers, improves engagement rates, and ensues loyalty for your brands and products. It’s also build credibility.

  • Ongoing management and optimization : Ecommerce social media marketing plans from us also include ongoing ad management and optimization.This isn’t a set-it-and-forget-it strategy. We’ll continually monitor content and  ad performance and results.

  • In Summary or for the sake of simplicity , these are some of the tactics we us in ecommerce social media marketing.

    • Social account Audit: We first dig into your current social platforms and analytics, to find opportunities to improve from profile optimization & audience analysis.

    • Community Management: We engage with your audience on social media ensuring that they are continually engaging and nurturing an online relationship.

    • Target audiences: Researching and defining your model customers.

    • Competitor research: We compare your social presence with your competitors to get a better feeling for your industry, what resonates with your target audience and what doesn’t.

    • Social Ads: Creating and running paid ad campaigns.

    • Social profiles optimization: We take a look through your existing social profile set-up, from bios to cover images, to identify potential updates and amendments to enhance your visibility and engagement

    • Reporting $ Analytics : we uncover insights and measure then report the ROI of our efforts.

Frequently Asked Questions

Having Social media presence is essential for any business, but nowadays that may not be enough to get the result you would like from your social accounts.  Paid social advertising can be a game-changer to achieving any business’s marketing goals.

Some of the advantages of using paid media are

  1. What Kind of Ecommerce Marketing Services Do We Do?                                                                   Currently we offer Facebook and Instagram marketing.
  2. What are the best social ecommerce channels to market on?                                                                   It all depends on your brand and goals. Instagram, Tiktok, Facebook, Linkedin, YouTube. But don't be overwhelmed by the number of choices. Facebook and Instagram are perfect for any business’s ecommerce marketing needs. They have proven to bring results in the Kenyan Market.                                                                       
  3. How Much Money Do I Need For Facebook & Instagram Ads?   
    There are three pricing levels:
    Level 1: If you spend Ksh10,000-50,000 a month, you will be charged a 25% agency rate.
    Level 2: If you spend Ksh50,000-100,000 a month, you will be charged a 20% agency rate.
    Level 3: If you spend more than Ksh100,000 a month, you will be charged a 15% agency rate.
    Landing Pages can be added at an extra cost.
    Creative assets and ads management are included in the pricing.
                                      
  4. How will you learn my business?                                                                                                                                We will send you a questionnaire. Upon completion, we will schedule a kickoff call with you to discuss the questionnaire. Also, in case we may have any additional questions about your business. We’ll also do more research and develop a strategy that is specific to your business 
  5. Do I have to provide you with content for advertisements?                                                                     No, you do not have to provide us with content. However, if you have content, we are happy to use  it. We can use different resources including stock photography and design software to develop        advertisements.
  6. How much should I be spending on advertising to work with you?
     The minimum amount that we can start working on is Ksh10,000 per month. We do this because that the least amount that clients can start to see result with their Paid ads.
  7. How quickly will I see results?                                                                                                                          Short answer: It depends. Some services can drive immediate results, while others require persistence and patience. You might see some results in 3-5 months; but, it's likely to be six months before you reach your traffic and conversion objectives.
  8. How Many Conversions Can I Expect?                                                                                                              The amount of conversions will also vary. We will be able to track the amount of conversions from our ads. This will allow us to use performance data of our ad campaigns to make gradual improvements. In consideration of this, we believe your conversion rate will increase over time. 
    However, it is important to note that there are external factors that impact conversions that we do not control. This includes the price, product quality, website destination, and market you are competing in.

Pricing

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For entrepreneurs, Small and Medium enterprises in need of Ecommerce Marketing

  • Strategy Development
  • Community Management
  • Social Media Ads
  • Reporting & Analytics

Ksh 7,500

Book now
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Get a Free Consultation with us Today!

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July Graham ● Financial Consultant

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